This year marks the 60th birthday of Kellogg’s most famous icon , Tony the Tiger. To celebrate in style they have decided to give him a mini makeover from celebrity fashion designer Philip Armstrong. Philip has dressed some of the most desirable stars such as Lady Gaga, Katy Perry, Jennifer Lopez and Kelly Rowland. So to mark this tigers diamond jubilee, Philip has redesigned Tony’s famous neck scarf.
He has chosen distinct colours of red and purple with the finishing touches of a paw prints to highlight the current on trend animal print look. There will be 500 limited edition scarves available to buy from 6pm on November 2, 2012 from Kellogg’s pop up shop on www.ebay.co.uk or be in with a chance to win one from their facebook page here. All proceeds will be donated to an extremely worthy cause, Fareshare food banks, who provide 12,000 breakfasts to hungry schoolchildren across the UK.
Lou.xx