This week I hit up the beautiful Aqua at the Sanderson hotel in London to get a first glimpse at Evans #StyleHasNoSize campaign. A phrase originally curated by blogger Edith Dohmen has been a favoured terms in the body positive movement over the last few years. It has turned into a worldwide hashtag, and it’s wonderful to see Evans to be the first brand to introduce this into their own ethos. The motivation for this came from their London Fashion Week Show in September which showcased Design Collective range ( currently available from this week!!). Various inspirational quotes were placed backstage where – Style Has No Size – was one that grasped attention the most across Evans social media channels.
To promote their aspirations to show the ethos of Style Has No Size in their own way, Evans have produced a limited number of white tee’s and denim shopper bags embossed with the #StyleHasNoSize slogan which will be available to buy from the beginning of June. The beautiful thing about this entire project is that tall proceeds are going to the Children’s Rainbow Charity Trust.
The Event
At the Sanderson hotel, I was infatuated by this Lulu Guinness inspired lip sofa!
With the lovely Simona from Evans who wears a jacket from Evans Collection range available here
With my blogger beauties who I shot with for Cosmopolitan’s May Issue – Callie Thorpe and Gracie Francesca.
Sending some love to Nadia Aboulhosn who was the only blogger used in the campaign. For those of you who don’t know Nadia she is one of the funniest and sweetest girls you could meet and recently launched her own collection for Boohoo Plus.
What I Wore
Cape Blazer from Lavish Alice bought from Littlewoods Ireland similar styles here sizes 6-18 ( big fit – be sure to go down a size)
White top – here – in sizes 8 -22 (hearing size 16) / White shorts similar here and here ( size 16).
Statement necklace from Coast found here
